Crowdfunding The Person

Crowdfunding the Individual:

Potential beneficiaries of crowdfunding often hesitate to launch campaigns due to various challenges such as limited resources, privacy concerns, personal pride, or the fear of campaign failure.

To unlock the full potential of crowdfunding as a viable alternative financing option for a wide range of people, a novel approach is necessary.

This approach termed 'Crowdfunding the Person', represents a significant departure from traditional crowdfunding methods.

In this model, the focus is not on the idea or need that requires funding. Instead, what matters is the person behind the campaign. Their specific idea or need is secondary and often irrelevant to the donors.

In this system, the Crowd does not evaluate the merits of the idea or relate to the need. They choose to support the campaign simply because the individual seeking funds is part of a network or community.

'Crowdfunding the Person' is more than just a new approach; it signifies a fundamental shift in the crowdfunding business model, emphasizing community and personal connections rather than the project itself.