Business Model Analysis
SWOT Analysis of Susumi Business Model:
Strengths
- Susumi's innovative fundraising model, coupled with a user-friendly interface, offers significant value to cryptocurrency users.
- The platform generates a robust network effect, enhancing its market presence.
- It addresses and resolves the limitations of traditional Susu systems, enabling scalability on a global level.
Weaknesses
- Currently, Susumi faces challenges with funding and staffing.
- Reliance on partners and external contractors for key business components is notable.
- Efforts are underway for fundraising and expanding the internal team.
Opportunities
- Positioned as a global microfinance application, Susumi has the potential to form strategic alliances in the payments and investment sectors, particularly in emerging and underdeveloped markets.
- The unique fundraising model addresses a significant gap in personal finance.
Threats
- Regulatory bodies and public perception might mistakenly classify Susumi as a Multi-Level Marketing or Pyramid scheme.
- However, the structure of Susumi's Susu Fund is fundamentally different, being a one-time, non-continuing transaction with a horizontal and cyclic process, ensuring that all participants are rewarded and the fund closes without financial loss to any party.
Threats
Cybersecurity Risk is a critical concern, particularly for Blockchain DeFi platforms like Susumi. The threat of data breaches, hacking, or unauthorized access poses a real and significant risk.
The Susumi platform has already experienced a minor breach which had a significant impact on the platform operations, hence there are advanced mitigation measures in place to combat this threat on a continuous basis.
Mitigation Measures:
Advanced Security Protocols: Susumi has implemented state-of-the-art security measures, including end-to-end encryption and multi-factor authentication, to safeguard user data and transactions
Regular Security Audits: We conduct thorough and regular security audits to identify and address any vulnerabilities proactively.
User Education: Susumi is committed to educating its users on best practices for digital security to ensure they are aware of how to protect their personal information.
AI-Power Cybersecurity Surveillance and Dedicated Cybersecurity Team: A specialized team supported by an AI-Security BOT is in place to continuously monitor, detect, and respond to any security threats swiftly, ensuring the platform's integrity and user trust are maintained.
High-Security Infrastructure:
The new and revised Susumi Platform has been deployed within institutional-grade mission-critical blockchain application hosting infrastructure to ensure level-4 token security and multi-layer key management. Susumi is taking the security of the tokens, smart contracts, and user tokens as our highest priority.
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