Business Model Analysis

SWOT Analysis of Susumi Business Model:

Strengths

- Susumi's innovative fundraising model, coupled with a user-friendly interface, offers significant value to cryptocurrency users.

- The platform generates a robust network effect, enhancing its market presence.

- It addresses and resolves the limitations of traditional Susu systems, enabling scalability on a global level.

Weaknesses

- Currently, Susumi faces challenges with funding and staffing.

- Reliance on partners and external contractors for key business components is notable.

- Efforts are underway for fundraising and expanding the internal team.

Opportunities

- Positioned as a global microfinance application, Susumi has the potential to form strategic alliances in the payments and investment sectors, particularly in emerging and underdeveloped markets.

- The unique fundraising model addresses a significant gap in personal finance.

Threats

- Regulatory bodies and public perception might mistakenly classify Susumi as a Multi-Level Marketing or Pyramid scheme.

- However, the structure of Susumi's Susu Fund is fundamentally different, being a one-time, non-continuing transaction with a horizontal and cyclic process, ensuring that all participants are rewarded and the fund closes without financial loss to any party.

Threats

Cybersecurity Risk is a critical concern, particularly for Blockchain DeFi platforms like Susumi. The threat of data breaches, hacking, or unauthorized access poses a real and significant risk.

The Susumi platform has already experienced a minor breach which had a significant impact on the platform operations, hence there are advanced mitigation measures in place to combat this threat on a continuous basis.

Mitigation Measures:

  1. Advanced Security Protocols: Susumi has implemented state-of-the-art security measures, including end-to-end encryption and multi-factor authentication, to safeguard user data and transactions

  2. Regular Security Audits: We conduct thorough and regular security audits to identify and address any vulnerabilities proactively.

  3. User Education: Susumi is committed to educating its users on best practices for digital security to ensure they are aware of how to protect their personal information.

  4. AI-Power Cybersecurity Surveillance and Dedicated Cybersecurity Team: A specialized team supported by an AI-Security BOT is in place to continuously monitor, detect, and respond to any security threats swiftly, ensuring the platform's integrity and user trust are maintained.

  5. High-Security Infrastructure:

    The new and revised Susumi Platform has been deployed within institutional-grade mission-critical blockchain application hosting infrastructure to ensure level-4 token security and multi-layer key management. Susumi is taking the security of the tokens, smart contracts, and user tokens as our highest priority.

Last updated